19-20 March - AIR SERVICE MARKETING TRAINING, LONDON, UNITED KINGDOM

Register NOW for the next Air Service Marketing Training!

Dates: 19 – 20 March, 2018
Location: Royal Astronomical Society

OKCIS invite your participation in the next Air Service Marketing Training, which is going to be held on 19-20 March, 2018, at Royal Astronomical Society, Burlington House, Piccadilly, London, W1J 0BQ, United Kingdom

COURSE CONTENT

• Understanding Your Market
• Market research, route selection and network planning
• Airport – Airline Relationships and Route Delivery
• Destination Marketing for Airlines and Airports (how to package a product)
• Advertising and branding for airports and airlines
• Airline economics and strategies
• Overview of successful airline marketing strategies
• Airline revenue maximization and business planning
• Airport and Airline Commercial Revenues
• Retail and duty free optimization
• Food & Beverages
• Car parking and other ‘non-aero’
• Using e-commerce to maximise commercial revenues
• Airline ‘non-aero’ maximization

COSTS

Standard delegate rate is £1250 per participant

Group discounts are available*
To qualify for a group discount, registrants must be from the same company.
Discounts are applied to the standard rates.
3 to 5 registrants 15% discount
6 to 9 registrants 25% discount

Our 2018 training calendar includes the following courses:

• 19-20 March 2018, London, UK: AIR SERVICE MARKETING TRAINING
• 28-30 May 2018, Torrevieja, Spain: DESTINATION MARKETING SEMINAR
• 17-18 October 2018, London, UK: ADVERTISING MARKETING COURSE FOR AIRPORTS AND AIRLINES
• 03-05 December 2018, Edinburgh, UK: EFFECTIVE AVIATION MARKETING & NON-AERONAUTICAL REVENUES TRAINING

Should you have any queries or require any further information please do not hesitate to contact: oksana@okcis.co.uk