SKATEBOARD- An end-to end digital solution

Description

Post-COVID, embracing digitization is an increasing priority for Airports across the world for two reasons. The first is to reimagine contactless journeys for passengers focused on their health, safety, and convenience. The other is to cope with the rapidly changing customer behavior caused by evolving e-commerce. As a result, airports feel an immediate need to make the passenger’s journey manageable, simpler, quicker, and more secure, besides becoming digital hypermarkets themselves offering almost everything in and around their location. For Airports, SkateBoard thus becomes the perfect solution.

SkateBoard is a versatile digital platform that enables a friction-free travel experience for passengers. The platform also has an e-commerce facility for concessionaires to boost airport ancillary revenue within the airport terminal, the larger airport ecosystem, and citywide. The platform connects the physical and digital world to create a Phygital environment, bringing together the users of airport services to the service providers across the retail, car park, and airport-affiliated properties, like hotels, convention, and entertainment centers.

Skateboard

  • Redefines travelers’ experience
  • Increases leisure dwell time
  • Boosts ancillary revenues

As a mobile app, Skateboard allows the airport to build mutually respectful and monetarily rewarding relationships with its customers across every aspect of the pax journey and experience in and outside the terminal – from the time they commence their journey to the airport until they board the aircraft. It is a platform that facilitates communication, interactions, transactions, campaigning, and rewards for usability, referral, and just being on the forum.

The app gives the user complete control of the travel and transaction process, digital documentation, and contactless document screening, offering relevant notifications and alerts. It tracks deliverables and reports lapses, usage frequencies, raffles, and promotions. In addition, it provides a secure digital safe or locker, with a record of all information, interactions, transactions, and communication, related to the usage, for ready reference, at the click of a button.

Skateboard’s uniqueness is its domain neutrality. So, besides Airports, any domain that attracts large-scale, regular footfall and involves transaction opportunities and experiential offerings can deploy it to gain enhanced revenue and high customer satisfaction.