5 ways to support the latest travel trends with e-commerce

Travel is a constantly evolving industry and though 2016 has seen some new trends emerge it’s also seen some familiar ones continue. While the next evolution is no doubt just around the corner there are things airports can do right now to support the current trends and prepare for the next ones.

Below are five ways in which adopting the right e-commerce solution can support and anticipate what’s making and what will make travellers tick and give them what they need to get the most out of their holidays.

Be responsive
Although research from Google shows that 90% of holidays are booked on a laptop, it also reveals that a lot of research is done on mobile devices. In fact on weekends more research is done through a mobile device than a desktop computer. This means that a responsive e-commerce portal is essential for an airport if it wants to increase the number of customers flying from it.

A responsive website is one that …

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