Servy, the enterprise self-service platform for hospitality, has been acquired by GrayMatter Software Services

Servy, the enterprise self-service platform for hospitality, has been acquired by GrayMatter, a leading technology company based in Bangalore, India.

GrayMatter is known for enhancing passenger experiences and boosting airport ancillary revenues through its technology products and consulting services. The acquisition is designed to enhance the strategic growth of the Servy network, enabling the organization to implement a comprehensive approach to self-service solutions within the Travel Hospitality sector and wider hospitality markets. The partnership with GrayMatter will significantly strengthen Servy’s ability to digitize travelers’ complete non-aeronautical experience by leveraging GrayMatter’s leading expertise in analytics and artificial intelligence.

Founded in 2014, Servy set out to create a better airport experience, providing enhanced airport hospitality through mobile ordering technologies. Now, Servy proudly stands as the largest airport e-commerce platform serving over 80 airports worldwide. With Servy’s roots in the United States and European regions and GrayMatter’s reach in South America and APAC, this acquisition is a powerful step towards creating a truly global, market-leading solution that will elevate airport non-aeronautical revenue to new heights, thereby positively impacting travelers and airports worldwide.

Jeff Livney, Founder and Chief Experience Officer at Servy, said, “I first want to thank all of our stakeholders, including our airport partners, developers, concessionaires, and shareholders, for their continued support since the launch of Servy in 2014. Over the past decade, we have seen our proposition grow from launching at Hartsfield-Jackson Atlanta International Airport in 2015 to serving more than 80 airports worldwide. Our acquisition by GrayMatter is the next chapter in our story, and I’m excited to see what the future holds. GrayMatter’s deep domain expertise in the airport commercial space allows us to deliver consistently high standards of service, adapt to the ever-evolving needs of our customers, and enhance travel hospitality at a global scale.”

Vikas Gupta, founder and CEO of GrayMatter, said, “We are excited to welcome the Servy team into the GrayMatter family. Our products and expertise in managing non-aeronautical revenue streams will significantly enhance value for Servy’s customers. We are committed to substantially improving the passenger experience by enabling them to manage their entire journey on their mobile devices and drive non-aeronautical revenue for developers, airport operators, and concessionaires. Together with the Servy team, we will advance innovation, deliver superior products, and provide prompt technical and operational support, ensuring significant value to our customers and partners.”

David Evans, CEO of Collinson Investments, said, “We have been a strategic partner of Servy through the Collinson Airport Alliance since February 2020, and over that time, we have seen the brand grow from strength to strength. I’m excited to see how the next stage of their growth evolves under the tenure of GrayMatter, and we have every confidence that their combined capabilities will serve the needs of both travelers and airports alike.”