Joseph Group

Airport Signage & Branding - External, Internal, Digital, and Graphics Solutions

Joseph Group is Middle East & Africa’s Largest Signage Manufacturer.

Headquartered in Dubai, with a production facility of over 850,000 sq. ft. and employee strength of 1700+, the Group is proficient in carrying out large-scale multifaceted operations.

With over 41 years of experience in the industry, and a reach across UAE, Saudi Arabia, Oman, Egypt, Africa, and India, the Group has executed reputed branding and re-branding roll-outs, providing their Clients with a variety of bespoke signage solutions.

Equipped with latest technologies and world-class machineries, all production takes place in-house, and Clients are facilitated at every step of the roll-outs with Design, Fabrication, and Marketing solutions. They are supported from the initial stages of Conceptualization, Design and Development of the project; to the Prototyping, Engineering and Manufacturing of the roll-out; and its subsequent Logistics, Project Management and Digital Marketing.

Joseph Group has handled prestigious projects on a turn-key basis, and has worked with international designers, consultants, architects and engineers of repute to provide customized products and services that will enhance the Client’s marketing strategies.

The Group has been working with Dubai Airports for over 25 years. Signage and Branding elements including – wayfinding signs, printed graphics, digital kiosks and LED signs, are few of the products and services that have been provided to Dubai Airports.

The retail visual identities are customized as per brand guidelines, and a strong emphasis is maintained on Quality, Delivery and Service.

As of today, the Group has executed projects across 40+ countries and has worked with over 6000 clients across the Middle Eastern and African market.

An added focus on Innovation and Customization has helped make it a pioneer and establish a benchmark in the industry. This competitive edge has driven it to be named as the Innovative Exporter of the Year 2018 during the ESEA Awards, and the Best Global Signage Manufacturer 2019 during the UAE Business Awards.

Joseph Group is always evolving and expanding. The Group currently has specialised Companies handling specific requirements of their Clientele:

  • Joseph Advertisers – External & Internal Signage
  • Joseph Digital Solutions – Digital Signage Solutions
  • Joseph Graphics – Digital Printing & Customized Graphics
  • Joseph Industries – Coatings & Finishes
  • Joseph Decorative Glass – Customized Decorative Glass & Mirrors
  • Joseph Projects and Traffic Signs – Road & Traffic Signs
  • Joseph General Maintenance – Sign Maintenance& Repair
  • Art Source – Interior Décor Solutions
  • CX Unicorn – Digital Marketing
  • Proto 21 – 3D Printing & Prototyping

To know more about the Group’s various offerings, and explore its projects, visit

Company Profile

  • Signage and Wayfinding

    Specialised in the field of Signage Engineering, Fabrication and Installation services, we are experienced in providing Clients with end to end Signage Solutions – External (outdoor signs) and Internal (indoor signs).

    We understand that every sign is unique and deserves the same attention to detail. As a recognised leader in design, manufacturing and maintenance of signs, we have executed massive branding and re-branding rolls-outs for reputed Clients.

    Our signage scope includes but is not limited to:

    • Fascia Signs
    • Neon Signs
    • Directional Signs
    • Wayfinding Signs
    • Information Signs
    • Identification Signs
    • Pylon Signs
    • Unipole Signs
    • Monument Signs
    • Rooftop Signs
    • Warning Signs
    • Regulatory Signs
  • Branding

    Experienced in producing large digitally printed graphics to be used during Branding.

    The graphics created are immensely durable, and their elasticity and versatility enable their application to any possible substrate – outdoors and indoors. While being resilient to harsh environments, the products continue to appear photorealistic and remain colourful and fresh.

    As specialists in Large Format Printing, we look to keeping the digital printing as sustainable as possible by using eco-friendly inks and environmentally friendly machinery.

    The Group is an approved user of 3M Graphics ensuring the high quality and longevity of the Branding material produced.

    Customized solutions offered:

    • Outdoor Graphics
    • Indoor Graphics
    • Outdoor Banners
    • Indoor Banners
    • High Definition Direct Printing
    • Events & Exhibitions
    • Vehicle Wraps
    • Building Wraps
    • Floor Graphics
    • Wall Graphics
    • Line Markings
  • Digital Solutions

    Technology based signs and branding in the form of digital signage are also provided to Clients.

    The possibility of merging hardware and software to provide the ideal digital solution is key during this new age of marketing.

    We provide innovative, fully integrated digital signage solutions that are customized as per the Client’s requirements.

    Being dynamic, and if required, interactive and real-time based, facilitates these solutions to be customer-centric and effective.

    Our digital solutions come in different variations:

    • Digital Kiosk
    • Video Walls
    • LED Screens / LED Displays
    • LCD Screens / LCD Displays
    • Transparent LED Display
    • LED Ticker
    • Digital Menu Boards
    • Mirror TV
    • Interactive Screens
    • Magic Digital Screens
  • Architectural and Glass Solutions

    We customize glass to be used as architectural glass features or as decorative mirrors.

    Our speciality lies in our ability to manufacture and utilize decorative value added glass in our projects by converting them into classic or contemporary objects.

    The glass or mirror is cut, bent, carved, heated, etched, blasted, artistically painted, or fused to create designs fit for the space in mind.

    The highest quality of decorative glass or metal is delivered to our Clients.

    Bespoke creations include:

    • Vanity Mirrors
    • Glass Partitions
    • Glass Doors
    • Glass Cladding
    • Glass Counters
    • Glass Balustrades
    • Glass Shower Enclosures
    • Glass Screens
    • Glass Display Boxes
    • Glass Features
    • Mirror TV


Digital Indoor Way-finding Application for Airports – Smart Navigation

Futuristic Digital Way-finding Solution for Airports Unicorn SmartNAV The indoor navigation solution – Unicorn SmartNAV is an integrated next-generation futuristic way-finding navigation solution that combines indoor and outdoor guidance. The solution is powered by Augmented Reality, Artificial …

Wayfinding Signs

These signs provide directional information and help people navigate. They can be directed towards pedestrians or motorist, and are intended to be visible and convey the right information.

Identification Signs

Identification signs are signs that help people to identify designated areas. These are mostly internal signs and assist people within buildings or to keep them aware of inadmissible regions.

External Signs

Signs that are for external use and can be found outdoors. These are key signs because they have maximum visibility and are the first signs people see. Help create the first impression. They can be made of …

Digital Signs

Digital signs are highly visible and great products to use for entertaining and informing the customer. They are attention grabbing and enhance customer experience while establishing a direct contact. These signs use hardware and software combined …


Joseph Group
PO Box 80298
Jebel Ali Industrial Area 1
United Arab Emirates
  • 00 971 4 880 3433
  • 00 971 50 459 9204